This keeps one direct-warning title and pairs it with a 4:5 Image2 gallery cover.
The words stay brief because this is a photo-set test. The useful signal is whether the first image earns the click, and whether the numbered payoff keeps men moving through the page.
The final six should carry the title rather than making the cover do all the work.
The set is built for a slow look. Some photos work right away. Others are better the second time through.
