This is the evening #12 and #9 payoff, built from the strongest hook group.
The set keeps the words out of the way. The cover gets a man started, and the numbered turn gives him a reason to slow down instead of swiping past.
Photo #9 should feel like the image men understand only after #12.
The set is built for a slow look. Some photos work right away. Others are better the second time through.
